Our Process


Design research is the foundation of this user-centered process. The process we use to complete this stage is cyclical. Solutions are initially proposed to solve the problem, next a design solution is created and then prototyped. After being tested against its target audience the process repeats to glean more insight and better solutions.

Concepts & Testing

When the concept idea are discussed in the early stages of development many important decisions are made. There are also many competing ideas that should be tested from a user perspective. Before too many resources have been spent on the actual creation, you want to be confident that this is a worthwhile endeavor. It can be difficult to actually let participants interact with a system that is only based in storyboards, mood boards, or sketches. This is why we have innovative UX methods to help test during this creation phase.